News Releases

Brian Alonzo Communication Plan to the Public and Community


Brian Alonzo is the new Chief Meteorologist for CPS Energy. Brian will be active in and around the community sharing all things from weather to renewable energy. He will share his wisdom, knowledge and learn alongside the community. Through a variety of channels, we will work to create trust with Brian and the community by keeping them informed on how to best prepare for weather. It is important to note that this plan is fluid and ongoing. New strategies will be developed before we head into the winter and holidays. CPS Energy website.

We will focus on highlighting our efforts in:

  • Making Brian Alonzo recognizable in the community.
  • Creating his brand in the community, social media and on the website.

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